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AEO Starter

Measure how your brand appears in the AI answers your buyers actually run.

A Lectern visibility audit, a 30-minute strategy session, and three disclosed paid placements — sized to test the AEO thesis on your brand specifically.

$950 one-time · All three placements live in ~1 week

4.5/5 customer support survey rating

best AI visibility platform for SaaS

fanning out into 5 sub-queries
01 AEO platform with citation tracking
02 track ChatGPT mentions for B2B SaaS
03 Profound vs AirOps vs Peec for SaaS
04 AI search visibility tool with sentiment
05 lightweight LLM brand monitor under $100
01 AEO platform with citation tracking
02 track ChatGPT mentions for B2B SaaS
03 Profound vs AirOps vs Peec for SaaS
04 AI search visibility tool with sentiment
05 lightweight LLM brand monitor under $100
The gap
AI cites whoever owns the sub-search — not the brand most relevant to the parent.

The new game isn't ranking. It's getting quoted.

When ChatGPT, Claude, Perplexity, Gemini, or Google AI features answer a question, buyers see a short set of named products and cited sources — not a long results page. The fix: make accurate, crawlable, third-party sources easier for those systems to retrieve and verify.

The Starter, in one sentence

The AEO Starter is designed to test how visibility changes for your brand.

See where AI engines mention you today, publish three disclosed paid pieces aimed at the gaps, and measure any change 30 days after publication.

Three outlets, chosen for relevance, speed, and price.

Disclosed paid editorial — not wire syndication. Each placement creates a distinct third-party source, but indexing and AI citations are not guaranteed.

Custom outlet selection is available in the full AEO Program.

How it works.

Six weeks from audit to impact report. The 30-day window after publication is what separates a real measurement from a victory lap.

  1. 01
    Week 0

    Lectern audit + strategy session

    Lectern runs your visibility audit, then we walk through it on a live 30-min call and lock the placement targets together.

    • Prompt and provider coverage stated in the report
    • 30-minute live strategy call
    • Three placement angles locked before any drafting starts
  2. 02
    Week 1–2

    Three placements go live

    BOSS Magazine first (1–3 days), then Ritz Herald, then Metapress. All published within ~1 week of brief approval.

    • Disclosed paid editorial — not wire syndication
    • Clear quotes, named entities, and comparison blocks
    • Brief approval to live placement typically inside 7–10 days
  3. 03
    ~Week 6

    30-day impact report

    Lectern re-runs the visibility audit 30 days after the last placement publishes — the window that separates a real measurement from a victory lap.

    • Before-and-after comparison of observed citations
    • Brand-description changes, query by query
    • Queries where the brand appeared across major AI engines

What you get for $950

$950 one-time All three placements live in ~1 week

Placement Assurance: refund of the placement fee or outlet switch if it doesn't publish; completed writing is excluded. Secure checkout via Stripe.

  • Lectern Visibility Audit

    Record prompt-level observations across the providers configured for your audit, with successful and missing coverage shown.

  • 30-min Strategy Session

    We map your visibility gaps to specific outlets and pull the quotes we'll use.

  • 3 Disclosed Paid Placements

    Clearly disclosed paid editorial on BOSS Magazine, Ritz Herald, and Metapress.

  • Answer-Ready Content

    Articles with clear quotes, named entities, and useful comparison blocks.

  • 30-Day Impact Report

    Before-and-after observations of mentions, cited sources, and brand descriptions 30 days after publication.

AI citation isn't only about press. Here's what each part does.

Most AEO offerings over-promise. The Starter is honest about the split between what we deliver in your placements and what still lives on your own site.

In the Starter

On your placements

What we deliver in each of your three placements.

  • Factual, quote-led headlines
  • Substance-up-front ledes
  • Subheads every 150–200 words
  • Two attributed quotes per placement (full name, title, company)
  • Named-entity context block
  • "What this means" graf
  • A list or comparison block

Not in the Starter

On your own site

Lectern audits and the full AEO Program handle these on your own domain.

  • NewsArticle JSON-LD schema
  • Visible publication dates and named authors
  • Plain-text contact block at the bottom of pages
  • Factual source corrections where you have access or community rules permit
  • Ongoing on-site content optimized for fan-out queries
Want the on-site work too? See the full AEO Program

Frequently asked questions

The questions we get most often about the AEO Starter.

How long before I see AI citations?

There is no fixed citation timeline. Crawl, retrieval, and answer behavior vary by platform and query. The report uses a consistent 30-day comparison window, but a placement does not guarantee a new citation.

What if my brand doesn't get cited?

That is a valid measurement result. The impact report shows where the placements landed, whether observed citations or descriptions changed, and what the next steps are, so you can decide whether to continue without treating visibility as guaranteed.

Who is this for?

B2B founders, marketing leads, and PR teams that want a low-risk way to see AEO work on their own brand before committing to a larger program.

Can I pick different outlets?

The bundled outlets (BOSS Magazine, Ritz Herald, Metapress) are chosen for relevance, speed, and price. Custom outlet selection is available in the full AEO Program.

How is this different from a press release?

A press release distributes the same announcement through a wire network. The Starter publishes three distinct, disclosed paid editorial pieces on named publisher domains. The formats serve different goals, and neither guarantees an AI citation.

Do I need a Lectern subscription?

No. The Lectern visibility audit and 30-day impact report are included in the Starter. If you want ongoing visibility tracking after the impact report, Lectern has a free plan, and Lectern Lead is $990 a month per brand.

What's the upgrade path?

The AEO Program is our $5,000/month program with a 3-month minimum, then month to month, on-site content, source updates, ongoing reporting, and dedicated strategy. PR is priced separately. The Starter is the simplest way to see if AEO works for your brand before committing to the full program.

Test the AEO thesis on your brand.

Audit, three disclosed paid placements, and a 30-day before-and-after report — for $950. Measure the result before deciding whether to scale.

Secure checkout via Stripe. Strategy session booked immediately after purchase.

AI search visibility is non-deterministic. Observed citations may change or remain unchanged. Placements are subject to publisher editorial review and availability. Presscart is an independent marketplace; publisher names are for identification only and do not imply endorsement.