Press release examples and templates

Press Release Examples: 15 Proven Templates For Media Coverage

Whether you're a startup trying to get noticed, an established company looking to advertise your rebrand, or positioning yourself as a leader in your field—a good press release can be essential to getting your story in front of the right audience.

By Rodrigo Murguia 18 min read

In this guide, we at Presscart have compiled 15 press release examples, each one applicable in different industries, with breakdowns showing their unique characteristics, plus a free template to create your own announcements and a guide on what to include.

What makes a great press release?

Every successful press release shares these five elements. The releases that get published aren't necessarily from the biggest companies — they're the ones that make an editor's job easy.

1

A newsworthy angle

Editors receive hundreds of pitches daily. Your release needs a genuine hook.

2

A compelling headline

Clear, specific, and attention-grabbing without being clickbait.

3

A strong lead paragraph

The who, what, when, where, and why in the first 2-3 sentences.

4

Supporting details and quotes

Context, data, and human voices that bring the story to life.

5

Clear contact information

Make it easy for journalists to follow up.

Press release format: the standard structure

Every press release follows a similar format. Here's the anatomy of a properly structured release:

FOR IMMEDIATE RELEASE

[HEADLINE IN TITLE CASE]
[Subheadline providing additional context]

[CITY, STATE] — [Date] — [Lead paragraph with the most
important information: who, what, when, where, why]

[Body paragraph 1: Supporting details and context]

[Quote from company spokesperson or executive]

[Body paragraph 2: Additional information, features, or benefits]

[Quote from customer, partner, or industry expert — optional]

[Body paragraph 3: Future plans, availability, or call-to-action]

###

About [Company Name]
[Boilerplate: 2-3 sentences describing your company]

Media Contact:
[Name]
[Title]
[Email]
[Phone]

15 press release examples by type

Click any example to expand and see the full press release, plus a breakdown of why it works.

Product Launch Funding Event Executive Hire Partnership Award Milestone Book Launch Nonprofit Crisis Research Rebrand Feature Update Thought Leadership Expansion
Example
FOR IMMEDIATE RELEASE

Presscart Launches AI-Powered Media Matching to Help Brands Find the Right Publications in Seconds

New AI feature matches company stories with 1,400+ vetted media outlets

SAN FRANCISCO, CA — January 6, 2026 — Presscart, the media marketplace for guaranteed press placements, has announced the launch of its new AI-powered Media Matching feature. This new tool is designed for brands to automatically find the most relevant publications for their stories in less than 60 seconds.

The Media Matching feature goes through a company's industry context, desired audience, and the specifics of their story angle to recommend publications with the highest chance of success. Early beta users report saving an average of 4 hours per campaign on researching publications.

"Finding the right outlet is known for requiring hours of research and guesswork," said Edgar Li, CEO of Presscart. "But our new matching feature takes care of that instantly, so brands focus on the best way to tell their story without worrying about where they'll be able to get it published."

The AI Media Matching feature is available immediately to all Presscart users at no additional cost. Users can find it through the campaign creation workflow or as a standalone tool in their dashboard.

###

About Presscart
Presscart is the media marketplace that connects brands with 1,400+ vetted publications for guaranteed press placements. Founded in 2023, Presscart has helped thousands of companies get published without agency fees or retainers.

Media Contact:
Edgar Li
Chief of Operations
press@presscart.com
(555) 123-4567

Why it works:

  • Headline states the benefit, not just the feature
  • Lead paragraph answers who, what, when, where, and why
  • Features specific product and company data (1,400+ outlets, 4 hours saved, 60 seconds)
  • Quote that reinforces the importance of the new feature
  • Clear availability and next steps
Example
FOR IMMEDIATE RELEASE

GreenTech Solutions Raises $15M Series A to Expand Sustainable Packaging Platform

Funding led by Climate Capital Partners will accelerate product development and retail commitments

AUSTIN, TX — January 6, 2026 — GreenTech Solutions, a sustainable packaging technology company, today announced it has raised $15 million in Series A funding led by Climate Capital Partners, with participation from existing investors EcoVentures and Green Future Fund.

The funding will be used to expand the company's R&D team, accelerate development of its packaging materials, and help establish and grow partnerships with major retail chains. GreenTech's packaging solutions have already helped 200+ brands eliminate over 50 million pounds of plastic waste, a feat they aim to continue developing after this funding round.

"This investment validates what we've known since day one: sustainable packaging, aside from being good for the planet, can also be good for business," said Tim Stewart, GreenTech Solution's CEO. "With this funding, we'll bring our technology to thousands more brands ready to make the switch."

"GreenTech has built the most commercially viable eco-friendly packaging solution we've seen," said Amanda Torres, Partner at Climate Capital Partners. "Their technology is already proven at scale, and we're looking forward to helping them reach their next phase of growth."

The company plans to double its team from 45 to 90 employees by the end of 2026, with new hires focused on engineering, sales, and customer success.

###

About GreenTech Solutions
GreenTech Solutions develops biodegradable packaging technology that acts as a replacement for environmentally negative materials like plastic. The company's materials are used by over 200 brands across retail, food service, and e-commerce.

Media Contact:
David Park
Head of PR
david@greentechsolutions.com
(555) 123-4567

Why it works:

  • Investing amount and lead investor in the headline
  • Use of funds stated upfront
  • Traction metrics (200+ brands, 50M pounds of plastic)
  • Quotes from both company and investor
  • Forward-looking growth plans
Example
FOR IMMEDIATE RELEASE

Future of Work Summit 2026 to Bring 2,000+ HR Leaders to Chicago for Three-Day Conference

Event features keynotes from David Chen, Rachel Torres, and 50+ industry sessions

CHICAGO, IL — January 6, 2026 — The HR Innovation Council today announced the Future of Work Summit 2026, a three-day conference bringing together over 2,000 HR leaders and executives to explore and discuss the evolution of today's workforce.

The summit, scheduled for March 15-17, 2026 at McCormick Place, will feature keynote addresses from Nexus Technologies CEO David Chen and Wellspring founder Rachel Torres, along with 50+ breakout sessions covering the role that technology like AI can play in hiring, managing international teams, and DEI strategy.

"The workplace has changed more in the last five years than in the previous fifty," said Jennifer Walsh, Executive Director of the HR Innovation Council. "This summit brings together the leaders who are shaping what comes next."

Early bird registration is available through January 15, 2026, with tickets starting at $799. Group discounts are available for organizations sending five or more attendees.

For more information and registration, visit www.futureofworksummit.com.

###

About HR Innovation Council
The HR Innovation Council is an organization that seeks to advance human resources practices through promoting research, education, and community. The council serves over 25,000 members across 40 countries.

Media Contact:
Rachel Kim
Events Director
rachel@hrinnovation.org
(555) 123-4567

Why it works:

  • Date, location, and attendance in the headline
  • Star power with recognizable keynote speakers
  • Specific session topics that show value
  • Clear call-to-action with pricing and deadline
  • Registration URL included
Example
FOR IMMEDIATE RELEASE

Neurdata Appoints Former Cloudway Executive Sarah Martinez as Chief Revenue Officer

15-year enterprise sales veteran to lead global revenue strategy and expansion

NEW YORK, NY — January 6, 2026 — Neurdata, a leading business intelligence platform, today announced the appointment of Sarah Martinez as Chief Revenue Officer, effective January 19, 2026.

Martinez joins Neurdata from Cloudway, where she served as Vice President of Enterprise Sales for North America, leading a team of 200+ and driving $800 million in annual recurring revenue. Previously, she held senior sales leadership roles at Pinnacle CRM and Orion Systems.

"Sarah's track record of building world-class sales organizations is exactly what Neurdata needs as we enter our next growth phase," said Robert Kim, CEO of Neurdata. "Her experience scaling enterprise sales at Cloudway will be instrumental as we expand our Fortune 500 customer base."

"We believe Neurdata's platform can change how companies assess complicated decisions," said Martinez. "I'm greatly excited to join a team this passionate about customer success, and I see an enormous opportunity to accelerate growth in 2026 and beyond."

In her new role, Martinez will oversee all revenue functions, including sales, CX, and partnerships. She will report directly to CEO Robert Kim and join the company's executive leadership team.

###

About Neurdata
Neurdata is a business intelligence platform built to assist enterprises in making sense of their internal data. The company serves over 500 enterprise customers including Fortune 500 companies, across financial services, healthcare, and retail.

Media Contact:
Tom Bradley
VP of Communications
tom@neurdata.com
(555) 123-4567

Why it works:

  • Previous company and title in headline builds credibility
  • Quantifiable achievements ($800M ARR, 200+ team)
  • CEO's quote explains why this hire matters
  • POV from new hire shows excitement and vision
  • Clear reporting structure and responsibilities
Example
FOR IMMEDIATE RELEASE

Storefronts and Boxwhiz Announce Integration to Offer Same-Day Delivery for E-commerce Merchants

Partnership enables 500,000+ Storefronts merchants to offer same-day delivery in 50 major U.S. markets

OTTAWA, ON and MIAMI, FL — January 6, 2026 — Storefronts, the e-commerce platform, and Boxwhiz, the same-day delivery network, today announced a strategic partnership that will enable Storefronts merchants to offer same-day delivery to customers in 50 major U.S. markets.

This integration, available immediately through the Storefronts App Store, connects merchants directly to Boxwhiz's network of 10,000+ delivery drivers. Merchants can enable same-day delivery with a single click, with no minimum order requirements or long-term contracts.

"Today's consumers need fast, reliable delivery, but same-day shipping has traditionally been out of reach for small and medium businesses," said Marcus Webb, President of Storefronts. "This partnership with Boxwhiz helps us give our merchants the same delivery capabilities as the largest retailers."

"We built Boxwhiz to make same-day delivery accessible to every business, not just the giants," said Marc Lou, CEO of Boxwhiz. "Partnering with Storefronts lets us bring this capability to hundreds of thousands of merchants overnight."

###

About Storefronts
Storefronts is an e-commerce company providing trusted tools to start, grow, market, and manage a retail business of any size. Learn more at www.storefronts.com.

About Boxwhiz
Boxwhiz operates the largest same-day delivery network in North America, connecting merchants with 10,000+ drivers across 50 markets. Learn more at www.boxwhiz.com.

Media Contact:
Storefronts: press@storefronts.com
Boxwhiz: media@boxwhiz.com

Why it works:

  • Both company names and the benefit in headline
  • Scale emphasized (500,000+ merchants, 50 markets)
  • Quotes from both companies show alignment
  • Dual boilerplates and contacts for both companies
  • Clear availability and next steps
Example
FOR IMMEDIATE RELEASE

BlueVault Cloud Named to TechWorld Cloud 100 for Third Consecutive Year

Cybersecurity company recognized among world's top private cloud companies

SAN JOSE, CA — January 6, 2026 — BlueVault Cloud, a cloud security platform with more than 50 million users worldwide, today announced it has been named to the TechWorld Cloud 100 for the third consecutive year, ranking #34 on the 2025 list.

The TechWorld Cloud 100 is the definitive ranking of the top 100 private cloud companies in the world, published by TechWorld in partnership with Summit Venture Partners and Horizon Ventures. Companies are evaluated on factors like financial growth, market valuation, and industry leadership.

"Being recognized by TechWorld for the third year running validates the trust our customers place in us every day," said Amit Viktas, President of BlueVault Cloud. "This honor belongs to our entire team and the 10,000+ organizations that rely on BlueVault Cloud to protect their most critical assets."

BlueVault Cloud has seen major growth in 2025, seeing a user base growth of 85% and launching new capabilities for multi-cloud environments. The company now protects organizations in 40+ countries, including 15% of the Fortune 500.

###

About BlueVault Cloud
BlueVault Cloud is a cloud security platform that protects organizations from threats across cloud and hybrid environments. Founded in 2019, the company has raised $180 million in funding and protects more than 50 million users across six continents.

Media Contact:
Lisa Chen
Director of Communications
lchen@bluevaultcloud.io
(555) 456-7890

Why it works:

  • Award name and distinction (third consecutive year) in headline
  • Explanation of the award means and who gives it
  • Metrics that support the recognition (50M users, Fortune 500)
  • Recent growth data reinforces momentum
  • Humble yet confident tone
Example
FOR IMMEDIATE RELEASE

Language Learning App Talkpath Surpasses 10 Million Downloads in Just 18 Months

User-first approach and AI personalization signal the company's growth in a highly competitive market

BERLIN, GERMANY — January 6, 2026 — Talkpath, the AI-powered language learning app, today announced it has surpassed 10 million downloads worldwide, just 18 months after its public launch in June 2024.

This milestone makes Talkpath one of the fastest-growing language platforms in history. Users have completed over 500 million lessons on the platform, with an average daily session time of 22 minutes — nearly double the industry average.

"Ten million downloads is an amazing feat, but what excites us most is how engaged our learners are," said Yurii Rebryk, CEO and Founder of Talkpath. "We designed Talkpath to make users feel like they're having a conversation with a patient tutor. The numbers show that approach is working."

Key growth drivers include an AI-powered personalization tool that picks up on each user's learning pace, native speaker audio for its 15 supported languages, and a free option that makes the app accessible without aggressive paywalls.

Talkpath is available on iOS, Android, and the web.

###

About Talkpath
Talkpath is an AI-powered learning platform that makes becoming fluent in different languages feel natural. The app supports 15 languages and has over 10 million downloads. Learn more at www.talkpath.app.

Media Contact:
Max Weber
Head of PR
max@talkpath.app
+49 30 1234 5678

Why it works:

  • Specific milestone with timeframe in headline
  • Comparison context (fastest-growing)
  • Engagement metrics beyond vanity numbers (22-min sessions)
  • Key growth drivers explained clearly
  • Global perspective with international contact
Example
FOR IMMEDIATE RELEASE

Former Space Agency Engineer Reveals Leadership Lessons from Space in New Book "Mission Control"

Principles from a national space agency's Mission Control that can improve the way teams handle high-stakes decisions

HOUSTON, TX — January 6, 2026 — Alex Morgan, a former flight director at a national space agency who led mission control operations during three orbital missions, today announced the release of his new book, "Mission Control: Leadership Lessons from the Final Frontier."

Published by Beacon Press, "Mission Control" draws on Morgan's 20 years at a leading space agency to reveal the strategies and tactics that keep astronauts alive and how they can help any leader sort out high-pressure situations. The book includes behind-the-scenes stories from real missions and practical, applicable frameworks to help teams perform under pressure.

"In space operations, failure isn't just a setback. Sometimes, it can even be fatal," said Morgan. "That reality forced us to develop leadership and decision-making practices that most organizations never consider. And that's what I want to share with this book."

The book has received advance praise from leaders, including:
- Dr. Nathan Cole, professor and bestselling author
- General James Hartford, author of "Team of Teams"
- Elena Vasquez, President of Orbital Dynamics

"Mission Control" is available now wherever books are sold, with hardcover, audiobook (read by the author), and e-book editions. Morgan is available for interviews and speaking engagements.

###

About Alex Morgan
Alex Morgan spent 20 years in space operations as a flight director for multiple orbital missions. Today, Morgan advises global organizations on leading teams, crisis management, and decision-making under pressure.

Media Contact:
Beacon Press Publicity
Jennifer Adams
jadams@beaconpress.com
(555) 123-4567

Why it works:

  • Author's credentials establish authority immediately
  • Clear book concept and value proposition
  • Notable endorsements establish the main figure as an expert
  • Multiple format availability mentioned
  • Author available for interviews (important to keep building media presence)
Example
FOR IMMEDIATE RELEASE

Clean Water Initiative Brings Safe Drinking Water to 100,000 People in Rural Kenya

Five-year project completes final phase with 50 new community wells

NAIROBI, KENYA — January 6, 2026 — The Clean Water Initiative, an international nonprofit focused on water access, today announced the completion of its five-year Kenya Rural Water Project, which has brought safe drinking water to 100,000 people across 85 villages in rural Kenya.

The project's final phase included the construction of 50 solar-powered wells, each serving an average of 400 community members. The nonprofit also trained local teams to keep the wells running, ensuring long-term sustainability.

"Access to clean water changes everything — health improves, children stay in school, and women spend less time collecting water and more time building businesses," said Dr. Abhishek Jain, Chair of the Clean Water Initiative.

The project was funded through individual donors, corporate partnerships, and a matching grant from the Global Health Foundation.

Community health data shows measurable impact:
- 60% decrease of waterborne illness in served villages
- 40% increase in school attendance for girls
- 25% increase in household income for women-led families

The Clean Water Initiative will now turn its focus to expanding into Uganda and Tanzania, with a goal of reaching 500,000 people by 2030.

###

About Clean Water Initiative
The Clean Water Initiative is a 501(c)(3) nonprofit that builds sustainable water infrastructure in communities with minimal to safe drinking water. Since 2015, the organization has served over 300,000 people across East Africa.

Media Contact:
Samuel Odhiambo
Communications Director
samuel@cleanwaterinitiative.org
+254 700 123 456

Why it works:

  • Impact number in headline (100,000 people)
  • Sustainability addressed (local maintenance teams)
  • Notable funders add credibility
  • Data-driven impact metrics
  • Future plans create ongoing story opportunity
Example
FOR IMMEDIATE RELEASE

Unyra Provides Update on January 2 Security Incident

Company confirms unauthorized access was contained; offers free monitoring to affected customers

SAN FRANCISCO, CA — January 6, 2026 — Unyra, Inc. has provided an update on the security incident discovered on January 2, 2026, including steps they're currently taking to reverse the situation and protect affected customers.

On January 2, Unyra's security team spotted unusual activity in a portion of its systems. The company immediately engaged third-party cybersecurity experts, notified law enforcement, and took its compromised systems offline to prevent the leak from expanding.

The investigation has determined that an unauthorized party accessed a database with user names, email addresses, and encrypted passwords for approximately 50,000 accounts. No payment information, Social Security numbers, or any other sensitive personal data was accessed.

"We take the security of our customers' information extremely seriously, and we deeply regret that this incident occurred," said Sergey Gulyayev, CEO of Unyra. "We are committed to taking action to strengthen our security infrastructure and make it up to our affected customers."

Shortly after the breach was prevented, all affected customers were notified via email, with options to reset their passwords and offers for free credit monitoring for 24 months. Two-factor authentication is also now mandatory for all accounts.

Customers with questions can contact Unyra's dedicated support line at 1-800-SECURE-1 or visit www.unyra.com/security-update.

###

About Unyra
Unyra provides data management solutions to over 500,000 businesses, committed to upholding the highest standards of data security.

Media Contact:
Crisis Communications Team
press@unyra.com
(555) 123-4567

Why it works:

  • Addresses the issue directly in headline
  • Offers a direct timeline of events
  • Specific about what was and wasn't compromised
  • CEO takes responsibility
  • Explains the concrete set of actions taken
  • Clear customer support contact
Example
FOR IMMEDIATE RELEASE

New Study: 73% of Remote Workers Prefer To Take Pay Cut to Maintain Flexibility

Annual Workforce Trends Report reveals shifting employee priorities post-pandemic

BOSTON, MA — January 6, 2026 — A new study from the Workforce Research Institute reveals that nearly three-quarters (73%) of remote workers would accept a salary reduction rather than return to full-time office work, signaling a deeper impact on workplace flexibility.

The 2025 Workforce Trends Report surveyed 10,000 workers across 15 industries in the U.S. Key findings include:
- 73% would take a pay cut (average: 14%) to keep remote options
- 68% say they feel more productive when they work from home
- 52% have declined job offers that required a full-time office presence
- 41% would consider quitting if their company mandated return-to-office

"These numbers should be a wake-up call for employers still pushing for full return-to-office mandates," said Dr. Patricia Howard, of the Workforce Research Institute. "Flexibility is no longer a perk — it's a baseline need and expectation for talent."

The report also found generational differences: 82% of workers under 35 prioritize workplace flexibility over a higher salary, compared to 61% of workers over 50.

The full report is available for download at www.workforceresearch.org/trends-2025.

###

About Workforce Research Institute
The Workforce Research Institute is an independent research organization studying the evolution of work. Its annual Workforce Trends Report has been published since 2018.

Media Contact:
Dr. Patricia Howard
Director
phoward@workforceresearch.org
(555) 123-4567

Why it works:

  • Most surprising stat in headline
  • Clear methodology (10,000 workers, 15 industries)
  • Expert interpretation of data
  • Segmented data (generational) adds depth
  • Full report available (media often wants more)
Example
FOR IMMEDIATE RELEASE

WorkNest Becomes Stride: Productivity Platform Unveils New Brand to Reflect Expanded Vision

Same platform, same team — new identity for the next chapter of growth

SEATTLE, WA — January 6, 2026 — WorkNest, the productivity platform used by over 2 million professionals, today announced it is rebranding to Stride, reflecting the company's intent to expand its offerings from task management to a comprehensive workflow system.

The new brand launches alongside Stride 3.0, the platform's most significant update ever, which adds AI-powered workflow automation, integrated document collaboration, and more detailed analytics.

"When we started WorkNest in 2019, we helped people manage their to-do lists. Today, we help organizations orchestrate how work actually gets done," said David Park, CEO and Co-founder. "The name Stride captures that bigger vision: that of helping teams build and maintain progress."

The company also points out that while the brand name, product name, logo, and overall visual identity may change, existing users' accounts will remain intact. Pricing and payment plans also remain the same.

Existing customers will see the new branding rolled out over the next 30 days. A detailed FAQ is available at momentum.com/rebrand.

###

About Stride
Stride (formerly WorkNest) is a comprehensive workflow system for companies to optimize and expand how their work gets done. Over 2 million professionals use Stride to stay productive.

Media Contact:
Sarah Kim
Head of Brand
sarah@stride.com
(555) 123-4567

Why it works:

  • Old and new names both in headline
  • Clear explanation for the reasons behind the change
  • Customer continuity emphasized
  • Press kit available for media
  • Timeline for rollout provided
Example
FOR IMMEDIATE RELEASE

Connecta Introduces AI Meeting Summary: Automatic Note-Taking and Transcripts for Every Call

New feature eliminates manual note-taking so companies have the full picture of each meeting

SAN JOSE, CA — January 6, 2026 — Connecta Video Communications today announced AI Meeting Summary, a new feature that automatically generates meeting notes and creates searchable transcripts for every Connecta meeting.

Available immediately to all Connecta Workplace Pro subscribers, its AI Meeting Summary uses language models to understand meeting context, extract key decisions, and even assign tasks to the right participants.

"We've all left meetings wondering 'wait, what did we actually decide?' or realized a week later that a critical follow-up fell through the cracks," said Priya Sharma, Chief Product Officer at Connecta. "AI Meeting Summary solves this by taking care of the whole process by itself so teams can have thorough conversations without worrying."

Key capabilities:
- Automatic meeting summaries delivered within minutes of meeting end
- Smart action item extraction with owner assignment
- Full searchable transcript with speaker identification
- Integration with Connecta Tasks, Taskflow, and ProjectHub
- Enterprise-grade privacy controls

AI Meeting Summary is available today in English, with Spanish, French, German, and Japanese launching in Q1 2026.

###

About Connecta
Connecta is an all-in-one intelligent collaboration platform that makes connecting easier for businesses and individuals. Learn more at connecta.com.

Media Contact:
Connecta Communications
press@connecta.com

Why it works:

  • Benefit-focused headline, not feature-focused
  • Relatable problem in the quote
  • Clear feature list for those who want details
  • Specifics on availability
  • Integration mentions extend reach
Example
FOR IMMEDIATE RELEASE

Fintech Leaders Warn: 2026 Could Be "The Year of the Digital Bank Collapse"

New report from payments consortium identifies five warning signs for struggling neobanks

NEW YORK, NY — January 6, 2026 — A new report from the Digital Payments Consortium, authored by executives from PayStream, CashBlock, and FinLink, predicts significant consolidation in the digital banking sector in 2026, with up to 40% of current neobanks facing acquisition or closure.

The report, "The Neobank Reckoning: 2026 and Beyond," spots specific factors that could be a financial threat to challenger banks. These include squeezing interchange revenue, venture capital pullback in fintech, increased regulatory pressure on "buy now, pay later" products, customer acquisition costs exceeding lifetime value, and incumbent banks launching competitive digital offerings.

"The cheap money that fueled neobank growth is gone, and many of these companies are discovering their business models don't work without it," said Marcus Johnson, Executive Director of the Digital Payments Consortium. "We're advising consumers to verify their deposits are FDIC insured and to have backup banking relationships."

The full report is available at www.digitalpayments.org/neobank-report.

###

About Digital Payments Consortium
The Digital Payments Consortium is an industry association representing leading fintech companies. Members include PayStream, CashBlock, FinLink, and 50+ digital payment providers.

Media Contact:
Julia Sanchez
Communications Lead
jsanchez@digitalpayments.org
(212) 555-0188

Why it works:

  • Provocative, newsworthy headline
  • Credible sources (named executives from known companies)
  • Specific predictions with data (40%)
  • Positions consortium as industry authority
  • Report available for download
Example
FOR IMMEDIATE RELEASE

Electric Vehicle Startup VoltDrive Opens First European Headquarters in Amsterdam, Plans 500 New Jobs

Expansion marks major milestone in company's international growth strategy

AMSTERDAM, NETHERLANDS — January 6, 2026 — VoltDrive Automotive, the American electric vehicle manufacturer, today officially opened its European headquarters in Amsterdam, marking the company's largest international expansion to date.

The 50,000-square-foot facility will be the new ground base for VoltDrive's European operations, including hosting its sales, CX, and software development departments. The company plans to create 500 jobs in the Netherlands over the next three years.

"We believe Europe is key for our mission of accelerating a widespread move to eco-friendly transportation," said Daniel Reyes, VoltDrive Founder and CEO. "Amsterdam's position as a place that fosters innovation, sustainability, and logistics makes it the perfect base for our European operations."

The Amsterdam opening coincides with the launch of VoltDrive sales in the Netherlands, Germany, and the UK, with France and the Nordic countries planned for 2026. European customers can now configure and order the V1 pickup and V1X SUV, with deliveries beginning in Q2 2026.

Amsterdam's Deputy Mayor for Economic Affairs welcomed the announcement: "VoltDrive's decision to establish their European headquarters here reinforces Amsterdam's position as a go-to place in sustainable innovation. We're proud to welcome them and the 500 jobs they'll create."

###

About VoltDrive
VoltDrive is an American electric vehicle manufacturer and automotive technology company. The company produces the V1 electric pickup truck and V1X electric SUV. Learn more at voltdrive.com.

Media Contact:
VoltDrive Communications
press@voltdrive.com

Why it works:

  • Job creation number in headline (local media loves this)
  • Investment scale mentioned (50,000 sq ft)
  • CEO quote explains strategic rationale
  • Local government quote shows community support
  • Sets a timeline for customers

Press release template (copy & paste)

Use this template as a starting point for your own press releases. Just replace the bracketed placeholders with your information.

Universal Press Release Template

Works for product launches, announcements, milestones, and more.

FOR IMMEDIATE RELEASE

[ATTENTION-GRABBING HEADLINE THAT STATES THE NEWS]
[Subheadline that adds context or key detail]

[CITY, STATE] — [Month Day, Year] — [Company Name],
[brief company description], today announced [the news].
[One sentence on why this matters or what it means.]

[Paragraph expanding on the news with supporting details,
data, or context. What problem does this solve? What
opportunity does this create?]

"[Quote from company executive that adds human perspective
and reinforces the key message]," said [Name], [Title]
of [Company Name]. "[Second sentence of quote that looks
forward or adds additional context.]"

[Paragraph with additional details: features, availability,
timeline, pricing, or other relevant information.]

[Optional: Second quote from customer, partner, or
industry expert.]

[Final paragraph with call-to-action, availability, or
next steps.]

###

About [Company Name]
[2-3 sentence boilerplate describing your company, what
you do, key metrics, and website.]

Media Contact:
[Name]
[Title]
[Email]
[Phone]

How to write a press release: step-by-step

1

Start with a newsworthy angle

Ask yourself: "Why would someone outside my company care about this?" If you can't answer that clearly, you may not have a press release.

2

Write a compelling headline

State the news clearly (not tease it), include your company name, be specific with numbers, and stay under 80 characters.

3

Craft the lead paragraph

Answer the five Ws: Who is making this announcement? What is the news? When is it happening? Where is this relevant? Why does it matter?

4

Add supporting details

Include data and metrics, context for significance, features and benefits, and timeline or availability.

5

Include a quote

Quotes add human perspective. Good quotes explain the "why" behind the news and are conversational, not corporate-speak.

6

Write the boilerplate

Your boilerplate is a standard 2-3 sentence description of your company used at the end of every release. Update it quarterly.

7

Add contact information

Include a real person journalists can contact: name, title, email, and phone. Make sure they're prepared to respond quickly.

Getting your press release published

Writing a great press release is only half the battle. Here's how to get it in front of the right people:

Direct Journalist Outreach

The most effective distribution is still direct outreach to relevant journalists.

  • • Build a targeted media list
  • • Personalize your pitch
  • • Send Tuesday-Thursday mornings
  • • Follow up once after 3-4 days

Wire Distribution Services

Wire services distribute your release to thousands of outlets:

  • • PR Newswire (largest network)
  • • Business Wire (financial/corporate)
  • • GlobeNewswire (mid-tier)
  • • PRWeb (budget-friendly)

Guaranteed Placements

Services like Presscart offer guaranteed placements on vetted media outlets.

  • • Choose your publication
  • • No pitching required
  • • Transparent pricing
  • • Quality backlinks for SEO

Frequently asked questions

The what, why, and how of Presscart.

How long should a press release be?

Between 400-600 words is ideal. Journalists are busy — give them the essential information without padding. If they want more details, they'll contact you. The examples on this page range from 250-400 words for the core content.

What's the best day to send a press release?

Tuesday, Wednesday, and Thursday mornings (9-11am in your target journalists' time zone) see the highest open rates. Avoid Mondays (inbox overload) and Fridays (weekend mode). For maximum coverage, send at least 3-5 days before any event or launch date.

Do press releases help SEO?

Yes — press releases published on authoritative media sites can provide valuable backlinks and improve your search visibility. The key is getting published on quality editorial sites, not just press release distribution wires which typically use nofollow links.

How much does press release distribution cost?

Wire services range from $100-$1,500+ depending on reach and features. Guaranteed placement services like Presscart offer transparent per-placement pricing with no retainers or hidden fees. Pricing varies based on publication authority and audience.

Should I include images or video?

Yes, when relevant. Press releases with multimedia get significantly more engagement. Include high-resolution images (at least 300 DPI for print, 72 DPI for web) with proper captions and credits. Video should be hosted on YouTube or Vimeo with embed links.

What's the difference between a press release and a media pitch?

A press release is a formal announcement document that follows a standard format. A media pitch is a personalized email to a specific journalist explaining why they should cover your story. The most effective approach combines both: a compelling pitch email with your press release attached or linked.

Start getting published

Great press releases share one thing in common: they make an editor's job easy by being clear, newsworthy, and well-structured. Use the examples and templates in this guide as your starting point.

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